Surf Kernow
Surf Kernow’s surf inspired organic tees and hoodies bring to mind upbeat vibes reminiscent of long summer days, perfect glassy waves, and endless good times.
Founded by designer, environmentalist, and social justice campaigner Greg Matthews in 2017 to prove that there was a better alternative to mass-produced surf wear, Surf Kernow makes organic tees, hoodies and caps inspired by Cornwall’s coast.
Visually striking screen-prints are literally drawn from the dynamic shapes, patterns, and silhouettes forged by the waves themselves. Complementary tones enhance and contrast bold fabric colours to create a unique style, aiming to capture the essence and exhilaration of boardriding in the UK.
Muddy particularly loves Surf Kernow’s core ethos of ethical production and eco-friendly credentials, including sustainable materials, short print runs, at every stage of production – from cotton field, to factory, to you, and desire to create as little environmental impact as technologically possible.
